How JR Bissell’s Sunken Treasure Collectibles Offers a Stable Alternative Investment to Stocks

Since the U.S. stock market debuted hundreds of years ago, stocks and bonds have long been touted as one of the easiest ways to grow and maintain wealth. Still, as the younger generations like Millennials and Gen Z have begun dominating the modern workforce with less economic security to stand on than their ancestors, the inherent volatility of the stock market has made it into a less-than-ideal investment opportunity. Now millennial and ancient artifact expert JR Bissell has presented a unique opportunity for the younger crowd, like himself, to safely expand their portfolio without nearly as much risk: sunken pirate treasure.

While the general public may incorrectly think of pirate gold as lost at sea forever, Bissell knows different; through his innovative service Pirate Gold Coins, Bissell has provided opportunities for people from all over the world to own their own slice of history. Between old coins, gem-studded jewelry and ancient dinosaur bones, Bissell’s storied wares have turned him into an authority on collectible antiquities and their subsequent long-term value — something which, Bissell says, is far more reliable than traditional stocks.

“Stocks are a living, breathing organism; each morning you wake up there could be something in the news that dramatically alters a stock price,” explains Bissell. “For example, Chipotle was a great stock until E.coli poisoning problems started to hit the news. Although people will argue that volatility is necessary in order to make large spreads, it also adds a lot of risk and stress into the investment.”

“In collectibles, the potential population is already determined; they aren’t making anymore, you know how many exist. That’s why a collectible is considered worth purchasing with the intent of eventually selling at a future time for profit,” Bissell went on to say. ​​”Overall, collectibles have very stable steady returns over the years, decades and even centuries. It’s not an investment that needs to be monitored 24/7 like a stock.”

Bissell goes on to highlight the emotional turbulence associated with stocks, as their regular volatility can cause stockholders to have a good or bad day solely based on their daily investment positions. Though no gains or losses are technically made until a stock is sold, a holder’s daily emotion is still inherently linked to these movements.

“When people buy collectibles, there is no ticker to check every second of every day to influence the buyer’s emotions,” says Bissell. “The stock ticker turns people into these ‘addicts’ checking their positions every second. Collectibles are a lot easier on the buyer’s daily emotions, giving the owner a lot less stress.”

But earning a major profit on a collectible isn’t out of the question either, as Bissell recounts a story of one coin that was purchased for $2,000 in 1981 and later sold for a staggering $1.4 Million in 2013 or Jeff Koons Chrome Rabbit purchased by Stefan Edlis in 1991 for $945k and sold for $91 million in 2019. Though coins and artifacts generally grow at a slower pace, they likewise offer another feature unrivaled by their stock counterparts: tangibility. The capability to actually hold and feel a collectible investment asset adds an inherent sense of safety irreplaceable by invisible stocks and bonds; plus, while the latter requires dealing with middlemen and brokerage fees, the acquisition and sales of the former is a one-on-one experience sans exorbitant extra costs.

“Did you know there are 100,000 ounces of ETF gold for every ounce of real gold? Some of these institutions even charge storage fees for gold that never even existed,” reveals Bissell. “With collectibles, someone can literally put $10 Million dollars in their pocket, as there are coins that go for these numbers. A million dollars in $20 bills weighs 50 pounds, even the 500 Euro notes aka “Bin Laden notes” will weigh 2.2 pounds to make a million. So, to be able to have tangible millions in the size to fit in your pocket can be extraordinary.”

Beyond intrinsic value, collectibles simultaneously give consumers and investors the chance to own their own piece of history. With a storied past to each and every treasure, the pieces bring an acclaimed status as a collector unlike any esteem given by owning stocks.

“It’s a great conversation piece with friends and family, or even potential new clients if you decide to display it in an office, etc.,” says Bissell. “Although owning a large share of stock in a company gives someone status, it’s not quite as glamorous and alluring of a status symbol as owning an original Monet, dinosaur fossil or shipwreck gold treasure.”

Though uncharted territory for many, collectibles offer an attractive opportunity to expand their investments without taking on the risk of daily market fluctuation, with Bissell’s Pirate Gold Coins giving an ideal and conversation-sparking solution for the younger generations who remain wary of the stocks and potential shifts in the world economy.

This article is provided for informational purposes only and should not be interpreted as investment advice. All investments involve risk of loss. Any reference to an investment’s past or potential performance is not, and should not be construed as, a recommendation or as a guarantee of any specific outcome or profit.

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